AND IT'S NOT THE SAME AS 'ARTIFICIAL INTELLIGENCE'...
While Artificial Intelligence aims to create systems that run without humans; AUGMENTED INTELLIGENCE aims to create systems that make humans better!
FOCUSED ON DATA
Our clients have product-peddlers selling them every day on “AI” solutions for business. Sure, robot assistants and chatbots are exciting and new, but are they really going to move the needle? We focus instead on identifying where data analysis and insights can help our clients’ teams make better decisions and create higher levels of engagement.
KNOWING WHAT TO MEASURE
Without human intervention, Artificial Intelligence solutions can introduce significant risk to business. We focus on developing technology that blends the processing power of machines with human social and emotional intelligence to augment our clients’ capabilities – while providing clear and consistent metrics that objectively measure the impact of these solutions.
ROOTED IN PRAGMATISM
Most experts agree that we’re far from engineering systems that can independently process, reason, and create in the same capacity as the human brain. Our approach to Augmented Intelligence leverages technology to supplement and support human intelligence – with humans remaining at the center of the decision making process.
PROACTIVELY MANAGING CHANGE
The biggest fear we encounter is that of folks losing their jobs to machines…and while some jobs may give way to technology; the need for people who understand data and can use analysis to make smarter decisions will keep increasing. We help our clients’ employees understand how augmented intelligence will help them do their jobs better.